SEO articles & Help - Search Engine Optimization & Marketing » cobster

WARNING: iPhone Blackhat SEO Poisoning

cobster — Fri, 16 Oct 2009 02:23:14 +0000

It seems that Google searches on terms that are related to iPhone SMS information are being used to return results that direct unsuspecting users to rogue AV sites. According to the Websense Security Labs ThreatSeeker Network blog malicious URLs related to Apple iPhone SMS/MMS searches are ranking as high as result number six. Examples of the kind of searches that are being poisoned include “iphone how to send multiple chats over

Google Wave hi-jacked by Black SEO campaigns

cobster — Fri, 16 Oct 2009 02:18:57 +0000

Google Wave will be available next Wednesday to 100,000 developers and Google Apps customers. However, cybercriminals have already take advantage of the launch by starting black hat SEO campaigns to turn interest in Wave into a computer infection.

Traditional SEO campaigns boost a Website’s ranking in search results using relevant keywords. On the other hand, black hat SEO campaigns have the same goal, but they use a different method.

Does it matter if your SEO is black or white?

cobster — Fri, 16 Oct 2009 02:16:59 +0000

Ever since search engine optimisation was first created, there has been a great debate as to whether one should use white hat SEO or resort to black hat tactics. The more the internet marketing industry expanded the more intense the debate became.

While both forms have their advantages and disadvantages, they are very different ways of implementing a search engine optimisation. One can either choose to go white hat SEO or black hat, but

SEO Basics overlooked by fast growing companies

cobster — Fri, 16 Oct 2009 02:14:28 +0000

A review of the top 100 fastest growing ’start-up’ companies, as published by BRW magazine in August 2009, showed that just 42% of these firms included a targeted search engine optimisation structure on their websites. This might include the use of relevant search terms being used throughout the website, such as targeting relevant keywords in the title tag and description metatags, as well as the focus of page content or website

Expert Web Design Firm Offers Advice On Proper Seo Techniques

cobster — Wed, 14 Oct 2009 22:36:12 +0000

According to Peter Crisafi, Vice President of dzine it, Inc., a New York web development company that specializes in organic search engine optimization (SEO) and serves clients around the world, there is no real secret to proper search engine optimization, regardless of what your current web developer tells you.

“Sure, search engine optimization is an art and a true professional can help you boost your search engine ranking quicker

Large airlines lag behind smaller upstarts in social media, SEO

cobster — Wed, 14 Oct 2009 22:28:53 +0000

Many industry sectors have been latecomers to the world of web 2.0, but few have been as recondite as the major airlines. Smaller airlines like JetBlue and Southwest are flying lead as far as online marketing is concerned.
JetBlue uses Twitter to communicate with passengers, addressing complaints and providing updated flight information in near-real-time. Southwest employs dedicated online marketing professionals to monitor social

Search Engine Strategies Announces Dates For The 2010 London SES Conference & Expo

cobster — Wed, 14 Oct 2009 22:05:12 +0000

Incisive Media today announced the dates for the London SES Conference and Expo
in 2010. Now celebrating its 11th year in the capital, the UK`s biggest event
for online marketing will take place on 16-18 February at the Business Design
Centre, Islington. SES London will focus on search engine marketing (SEM),
pay-per-click (PPC) advertising and search engine optimization (SEO). For more
details, go to

SEO professionals waiting for outcome of Microsoft – Google – Twitter talks

cobster — Wed, 14 Oct 2009 22:00:28 +0000

Twitter is being sought by both Google and Microsoft according to reports In a development that could completely alter the search engine optimization (SEO) landscape, both Google and Microsoft are said to be negotiating separately for the rights to access data from Twitter, which would make a vast array of live data searchable via Google or Bing, according to the Wall Street Journal’s All Things Digital blog.

Google’s