Taking SEO & SEM to the next level
The benefit of a having a blog on your website is questioned by
many SEO experts. And when it comes down to the final decision,
whether or not adding a blog to your website depends on a number of
factors. We can tell you what a blog will do for the site, and how to
get the most from having it. And we can tell you what you should
avoid, if you want a blog that boosts your search ratings.
Having a
Directory listings are not as cut and dried as search engines. A
directory is not going to have spiders crawl your site to verify
relevance, but that is usually not a plus in your favor.. it means
you’ll have to convince the directory editors up front.
One very common mistake is to repeatedly submit a website to the
same directory. Don’t do it! If anything, multiple submissions will
be
Getting your website listed in respectable directories is
important. Getting listed in hundreds or thousands of directories is
self- defeating. You see, search engines pay attention to which sites
are linking back to yours, and the quality of those sites is a
reflection of your web site.
A web directory such as DMOZ can be important to getting a higher
rating or PageRank. It shows that you think
Continue reading " Submitting to thousands of search engines "
In its purest form, link popularity is a measurement of how many
other sites provide a link back to your website. Many people
actually confuse link popularity with Google’s
If you are trying to build the popularity of your website with
search engines, the choice between a banner ad and a text link can be
a tough one. We’ll take a look at the
In order to attain and maintain a high search engine rank, you’ll
need to provide frequent site maintenance. Spiders seem to prefer
sites that are updated regularly, as
Continue reading " Site Maintenance and Keyword Maintenance "
We’ve said it many times before, and will most likely say it many
times again.. relevance is the most important factor in building your
site popularity in relation to search
Once you’ve begun to establish yourself on a site like Twitter, it is important to build a following, and then keep them. There are some tips that can make this easier, and we’ll mention the most important ones here.
If you are trying to launch a viral campaign, it will be important to give it a boost. It will up to you to start the wave of activity, and that means you are going to have to do some advance planning, and work out a sound strategy.
Create A Business Network
Find sites that are similar to yours, or that may be mutually beneficial, and arrange for a link exchange. This method is actually going to be helpful
A microsite is a set of web pages that form a complete website, but are usually contained within a much broader site. Used correctly, this method can be used to effectively acquire new and relevant keywords for the site. Used incorrectly, a microsite can dilute your website relevance, or fail to deliver traffic to the primary site.
A typical microsite is composed a lead “main” page which briefly discusses a set of products
