Getting your website listed in respectable directories is
important. Getting listed in hundreds or thousands of directories is
self- defeating. You see, search engines pay attention to which sites
are linking back to yours, and the quality of those sites is a
reflection of your web site.
A web directory such as DMOZ can be important to getting a higher
rating or PageRank. It shows that you think highly of your site, and
want it to do well, as well as making an unstated statement that you
want people to know it is relevant and needs to be seen. By having
your business listed ina directory that specializes in what you
represent, you are, in essence, showing the world that your site
means what it says.
On the other hand, getting listed in hundreds or thousands of
unfocused directories could have the effect of getting you banned or
losing ratings with search engines. Such mass directories have a
reputation as being spam operations, and will refer visitors to sites
which they have no use for. These mass listings are almost always
paid inclusions as part of a marketing campaign, and provide
questionable results. You may get a gain in traffic for a while, but
little of the traffic you get will be interested in your products or
services, resulting in overall lower sales conversions. Additionally,
many of these types of sites require that you link back to them
again, creating a circle of implication as far as search engine
spiders are concerned.
Don’t be afraid to sign up for a few major directories. Places
like DMOZ can be a huge benefit, as well as directories that are
related to what your business does. But buying dozens or hundreds of
listings in low or poor rated directories is not doing yourself any
favors. When it comes to directory listings, the quality of the links
you have pointing at your site will be many times more important than
having sheer numbers of links that have no direct relationship. The
latter choice blurs the meaning of your site, as it becomes
associated with keywords that it was never intended to represent.
Article written by SEOnotepad.com

No Comment Received
Sorry the comment area are closed for non registered users