Taking SEO & SEM to the next level
A very important consideration for your website is whether to use search engine optimization (SEO), or search engine marketing (SEM). In truth more than 50% of all websites don’t even use SEO, despite the obvious benefits of doing so, and only a small percentage of those go the extra steps needed to be considered SEM endeavors.
SEO has been used by webmasters since around 1996, when Lycos, Yahoo, and Netscape ruled the search
In a real-world store, you expect your customers to inspect the products closely, picking them, reading the front side and back labels, and examining the demonstration models. Once a product has been added to the stock, it can be compared to similar products on shelves. But eCommerce exists in a virtual world, and the rules are a little different.
First, it is entirely up to you, the owner of the shop to make sure your online products
